Bellavix Blog
Amazon & Walmart News, Updates, & Strategies
Amazon DSP Reporting Guide: How to Read Reach, Frequency, Recency, and NTB to Improve Ad Performance
By Imran Aves February 12, 2026
Amazon DSP (Demand-Side Platform) reports are the “black box” of Amazon advertising. Unlike Sponsored Products, DSP measures behavior rather than just keywords. To win here, you must move from “how many people clicked?” to “how…
How to Avoid Amazon Account Suspension By Using the Account Health Dashboard
By Martin Ortiz February 11, 2026
If you want to know how to avoid Amazon account suspension, the most important place to start is your Account Health Dashboard. Amazon has made it clear that this dashboard is no longer just a…
Amazon Tightens Enforcement, Fulfillment Becomes Risk Management, and Clarity Beats Ad Spend
By Gabriela Torres February 10, 2026
Update your return address or Amazon will dispose of high-return inventory at your expense Opening Context Amazon updated its High Return Rate Program guidance for US vendors. The change tightens enforcement around return logistics…
Amazon SEO Strategy: How Keyword Research Improves PPC, DSP, and Organic Rankings
By Andres Londono February 10, 2026
Learning how to build an Amazon SEO strategy that supports all sides of your business is not easy and takes time to master. Amazon SEO is the foundation of a growing Amazon business. It is…
Valentine’s Day eCommerce Sales Are Set to Break Records Again
By Martin Ortiz February 9, 2026
If you are planning for Valentine’s Day eCommerce sales, the latest data is a strong signal that demand is still very much alive. According to the National Retail Federation, spending for Valentine’s Day is expected…
Amazon Health AI Assistant Launches Inside One Medical: What It Means for Digital Healthcare
By Bellavix February 6, 2026
The Amazon Health AI assistant is now live inside the One Medical app, marking another step in Amazon’s growing role in digital healthcare. The tool is available to One Medical members after a beta period…
Featured Offer Ineligibility: Why Amazon Removes Add to Cart and How to Restore Eligibility
By Syed Muqaddam February 5, 2026
Amazon Buy Box suppression, officially called “Featured Offer Ineligibility,” happens when Amazon removes the direct “Add to Cart” and “Buy Now” buttons from a product page. As sellers know, the Amazon Buy Box is critical…
How to Win Amazon Chargeback Disputes With a Repeatable Seller Process
By Bellavix February 4, 2026
Amazon chargeback disputes are among the problems sellers hope never arise, but when they do, they move fast and hit hard. If you miss the response window or submit weak evidence, you lose automatically. Amazon…
Amazon and Walmart Shift Risk to Sellers, AI Reshapes Shopping, and Why Discipline Now Wins.
By Gabriela Torres February 3, 2026
Amazon reaffirms how sellers must report unauthorized brand name changes, exposing how reactive brand protection still is Amazon resurfaced its official guidance for reporting unauthorized brand name changes on ASINs. The post is…
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