Bellavix Blog
Amazon & Walmart News, Updates, & Strategies
Why Most eCommerce Founders Hunt Rabbits and Never Catch the Stag
By Will Haire March 5, 2026
Why the Stag Hunt Wins in eCommerce Game Theory Explains Survival. Stag Theory Explains Scale. Most eCommerce businesses are built like a reality show contestant in week one. Grab the easy win. Protect yourself. Trust…
Amazon Rufus and Cosmo Explained: How Amazon’s AI Is Changing Search, Rankings, and Listing Optimization
By Martin Ortiz March 5, 2026
According to Amazon, generative AI is going to “change virtually all customer experiences that we know”, and Rufus and Cosmo are a new step towards that way. Amazon introduced them in early 2024 and they…
Amazon DD+7 Payout Delay Explained | Ad Discipline, AI Search & Google Commerce Shift
By Gabriela Torres March 3, 2026
DD + 7 vs Economics 101. What am I missing? The seller threads are loud right now. The tone ranges from confused to furious to exit planning. We support the seller perspective here. Especially…
How to Sell on Target Plus: Requirements, Eligibility, and What Brands Need to Know Before Applying
By Muhammad Ali March 3, 2026
The Target Plus marketplace is this US retailer’s bet to compete with other major eCommerce marketplaces such as Amazon, Walmart, and Shopify. Their growth in the last few years has been very remarkable. And so,…
New US Tariffs 2026: Why Supply Chain Uncertainty Is Not Over
By Martin Ortiz March 2, 2026
The headlines around the new US tariffs 2026 may sound like relief at first. The Supreme Court recently struck down sweeping tariffs imposed under the International Emergency Economic Powers Act. But experts say the story…
How to Get Approved to Sell Apparel on Amazon: Complete Apparel Category Approval Guide for Clothing Sellers
By Martin Ortiz February 26, 2026
If you are trying to understand Amazon apparel category approval, you are likely running into documentation requests or confusion around the new apparel size standards. Selling apparel on Amazon can be very profitable. Clothing has…
Amazon Seasonal Product Launch Strategy: Why You Should Launch 45 Days Before Peak Demand
By Ignacio Navarro February 26, 2026
If you want your Amazon seasonal product launch to succeed, timing matters more than most sellers realize. There are usually two scenarios to consider when launching a seasonal product: should the listings go live at…
Amazon OTDR Requirement Update: What Sellers Need to Do Before February 28, 2026
By Martin Ortiz February 25, 2026
The Amazon OTDR requirement update is changing how seller fulfilled listings are deactivated, and if you rely on FBM, this matters. Starting February 28, 2026, Amazon will adjust how it enforces the existing 90 percent…
Supreme Court Ends Liberation Day Tariffs: What Amazon Sellers Must Know About Refunds, Margins, and Trade Volatility
By Gabriela Torres February 24, 2026
Big Theme: Supreme Court Strikes Down Trump’s Global Tariffs The U.S. Supreme Court ruled 6–3 that President Trump’s sweeping “Liberation Day” tariffs were unlawful. The Court held that the International Emergency Economic Powers…
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