Amazon & Walmart News, Updates, & Strategies

Case Study: PPC Campaigns with Listing Optimization Background:  This client is selling in the OTC Medication category. They started selling on Seller Central in 2018 and partnered with BellaVix in ...

  A Guide to Amazon Keyword Match Types  Amazon is a giant shopping search engine, with an algorithm that shows the most relevant search results to Amazon shoppers based on ...

Nomenclature: Naming Your Amazon Advertising Campaigns  Consistency is key when naming your advertising campaigns. Having a well-considered process and naming convention from the very beginning keeps your advertising accounts structured ...

Advertising on Walmart: Is it Worth the Investment in 2021? Updated: Aug 2021 While Amazon may currently control the lion’s share of the online retail marketplace, Walmart has dominated the ...