Amazon & Walmart News, Updates, & Strategies

  Amazon Prime Day Advertising Strategy It's that time of the year again, the beginning of the summer and people are more interested in going outside than spending money online. ...

  Amazon Advertising Success Story: Seller Central Sports & Outdoor Products Background The brand is selling Sports & Outdoor equipment on Amazon through Seller Central. They launched in July 2019. ...

    How to Structure Your Amazon Advertising Account for Success The subject of Amazon ads account structure is a hot topic that is fiercely debated among advertising professionals. What ...

  Amazon Brand Category Benchmark and Search Term Impression Share Reports We are witnessing that Amazon is continually trying to improve the advertising platform and available reports to advertisers. Amazon ...