Amazon & Walmart News, Updates, & Strategies

How A+ Content Optimization Changes The Visual Identity of a Brand Hygieia is a skincare brand selling on Amazon, with its Smart Serum, a bio-active idebenone and liposomal delivery formula, ...

Amazon gets very specific with the subcategories of furniture. Requirements change a lot depending on the item you’re planning to sell. Because the furniture category covers such a wide variety ...

The Pet Products category on Amazon is partially gated. Requirements vary depending on the product. This is an important fact because Pet Products is one of the widest categories on ...

The Beauty & Personal Care category on Amazon is closely monitored. These are products that come into direct contact with skin and hair, so safety standards are high. The documentation ...

Electronics sold on Amazon are expected to have a large number of product safety policies. The rules vary depending on the type of product.  Amazon can request documentation at any ...

Many sellers on Amazon find that their own inventory in Amazon FBA is kept unsellable because of a “Reserved” status. Understanding what Reserved means in Amazon FBA helps sellers interpret ...

Testing Main Image Variations for a Sports Nutrition Brand: A BellaVix Case Study A niche sports nutrition and energy brand contacted BellaVix to grow their presence on Amazon. The brand ...

Amazon gives sellers a channel for reporting other sellers or consumers who violate the official policies. A wide range of hijackers, review manipulators, users placing bad-faith orders to drain inventory, ...

Your Featured Offer can disappear even when your account health is fine and you have no policy violations.  The most common causes are pricing issues or technical problems on Amazon’s ...